CHANEL is a luxury fashion brand that is operated by Time International in Indonesia. Time International prides itself on its commitment to the promotion and appreciation of horological culture, luxury fashion, and lifestyle. Time International manages some of the worlds’ most renowned brands and to date has nearly 50 brands under its wing. Learn more about CHANEL brand below or discover more of CHANEL Indonesia store here.
The house of CHANEL was founded by Gabrielle ‘Coco’ Chanel who revolutionised the lifestyle of her time by inventing a modern concept of luxury. Opening her first boutique in 1913 in Deauville, Chanel gave birth to a new silhouette both sophisticated and practical. In 1983, Karl Lagerfeld was appointed as Artistic Director for Chanel Fashion, designer for Haute Couture, Ready-to-Wear and Accessories Collections. Working with former Russian Tsar’s perfumer; Ernest Beaux, the iconic Chanel No. 5 was first unveiled in 1921, and by 1932, Chanel presented her first jewellery collection titled Bijoux de Diamants. The first line of Chanel watches was launched with the creation of the Premiere Watch in 1987. Today, Chanel redefines the luxury lifestyle by offering products from all category – Haute Couture, Ready-to-Wear, accessories, eyewear, shoes, jewellery, watches, skincare, makeup, bodycare and fragrance.