Ami Paris unveils Ami d’été, a selection of pieces both for men and women, inspired by the carefreeness of a summer in the South of France.
Ami d’Eté gathers relaxed silhouettes and airy fabrics: vintage-inspired polos along large trousers, bowling shirts as well as flowing maxi skirts – balancing structure and fluidity, the collection evokes summer days shaped by understated elegance. The selection is defined by a playful mix of patterns: stripes, checks and bold polka dots, bringing rhythm and freshness to the silhouette. The color palette revolves around shades of red, blue, white and black, balancing timeless style with a vibrant summer spirit.
Accessories include large and functional tote bags, sunglasses, playful and heavy jewelry and branded caps, completing a wardrobe designed for the summer season. The campaign is also a reintroduction to the Mirage sneakers, now a staple of Ami Paris shoe line, for both men and women; as well as a royal blue t-shirt from the 15th anniversary capsule, Thank You For Being a Friend. The latter exposes Alexandre Mattiussi’s message to thank everyone who has surrounded or supported the brand, since its beginning.
Discover more about Ami Paris here.
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Ami d’Eté Ami Paris
